GreenBuild Blog
Saturday, January 31, 2009
European Green Buildings Have a Lot to Teach Us
Today’s Portland Oregonian newspaper carries a story that reflects my views on European green buildings, things that I learned in preparing my latest book, Green Building Trends: Europe for Island Press, which will be released in May or June. Answering the question, “what do they know that we don’t” (and can really use), the book is a survey of current developments in green building in Europe, especially in the two leading countries, Germany and the UK. Interested readers can pre-order the book from Island Press or Amazon.
Posted by Jerry on 01/31/2009 at 09:18 AM
This entry has been viewed 281 times.
Green Building News • (0) Comments • PermalinkFriday, January 23, 2009
New NAED Green Building White Paper, Free Executive Summary
We are pleased to announce that the National Association of Electrical Distributors (NAED) has just released an informative new white paper written by founder Jerry Yudelson of Yudelson Associates, entitled “Green Goes Mainstream: How to Profit from Green Market Opportunities.” The study details current trends in the energy efficiency market, and the closely related green building and renewable energy markets.
When electrical distributors need to understand customer questions, such as “what can you do to make my building green?” this study provides cogent and convincing answers. It also provides a comprehensive overview of the three major “mainstream” green markets: energy-efficiency upgrades, green building projects and renewable energy such as solar and wind power systems.
Click here to read our NAED white paper press release with further details including how to order.
Click here for the link to download the Executive Summary of this white paper
Posted by Jerry Yudelson on 01/23/2009 at 01:03 PM
This entry has been viewed 320 times.
Corporate Sustainability / Green Business Practices • (0) Comments • PermalinkYudelson Book Named Among Ten Best Architecture Books of 2008
Jerry Yudelson, Marketing Green Building Services: Strategies for Success (Architectural Press, $50). Weinstein writes, “Once you overcome the fact that Yudelson’s writing style owes more to Zig Zigler than to Zola (what marketing maven wouldn’t that describe?) you begin to realize that this book offers invaluable tips on how to sell your green services. You can argue about his futurist projections about how the architecture market will turn into a brighter shade of monetary and ecological green in the near future, but he’s the most pragmatically grounded of futurists.” If you have anything to do with architecture, engineering or construction, this book is an indispensable resource for finding new business in this time of recession.
Posted by Jerry on 01/23/2009 at 09:37 AM
This entry has been viewed 315 times.
Company News • (0) Comments • PermalinkTuesday, January 20, 2009
Video: How Will Obama Impact Green Building?
Jerry Yudelson predicts the Obama administration will spur government to take more of a leadership role in the promotion of Green Building and Green Development. By enacting regulations favoring green and energy efficient buildings, providing incentives to the private sector, and encouraging adoption of green building by state and local governments, the new administration will help Green Building to become a permanent part of the economic, cultural and financial landscape.
Posted by Jerry Yudelson on 01/20/2009 at 01:21 PM
This entry has been viewed 337 times.
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