GreenBuild Blog

Thursday, May 21, 2009

McDonalds Global Best of Green 2009 Report Sets a High Standard

The report lists sustainability projects and best practices in 10 categories: energy, packaging, anti-littering, recycling, logistics communications, greening the restaurants, greening the workplace, sustainable food and supplier leadership. Slow food activists may not like Mickey D’s, but they’re here to stay, and it’s good they’re trying to do the right thing.

Posted by Jerry on 05/21/2009 at 09:09 AM

This entry has been viewed 219 times.

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Monday, May 18, 2009

Platinum Buildings: An excerpt from Green Building A to Z

If green buildings are the goal, then a lot of people shoot for the highest ranking possible, which is LEED-Platinum. Without exactly knowing what it takes, many building owners and design teams begin their green building project by proudly proclaiming a goal of LEED Platinum. Usually, rather quickly they find out there is more to making a project “super green” than just declaring good intentions.

This is an excerpt from Jerry Yudelson’s book, Green Building A to Z: Understanding the Language of Green Build.

To read the entire chapter, click here to download the PDF version.

Posted by Sky on 05/18/2009 at 03:00 AM

This entry has been viewed 225 times.

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Sunday, May 10, 2009

Time to Invest in Green Building Marketing?

I’m wondering why principals of design firms especially, who’ve feasted off of a five-year growth in business from 2002 to 2007, aren’t willing to dig into their pockets and come up with $10,000 or $15,000 each to invest in targeted marketing and training programs, to gain market share, hire better employees and make their current workforce more skilled. While many firms have laid off 20% or 25% of staff, there’s still business out there to be had. More importantly, clients want to hear something new from you, something that will save them money. A firm with 10 principals should put together a “war chest” of $100,000 to $150,000 for carefully targeted marketing, training and skill building programs. These funds should be targeted at the markets that are still growing: health care, K12 education, federal government buildings, energy-efficient upgrades of commercial buildings, and the like. There’s quite a bit of stimulus money out there that’s going to be spent on design and construction, to soften the blow of the current recession. As as business confidence returns in the second half of this year, you can be sure that clients will remember those firms that were in front of them with new ideas, well financed cost-saving investments, and expanded technical capabilities.

Posted by Jerry on 05/10/2009 at 06:36 AM

This entry has been viewed 218 times.

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Monday, May 04, 2009

Microturbines: An excerpt from Green Building A to Z

Microturbines are a relatively new technology with significant applications in green building design. By using natural gas as a fuel (also diesel or propane), microturbines generate electricity and hot water, rather than just one or the other. In this way, about 80% of the energy value in the fuel is converted to useful work. Microturbines can range from 25 kilowatt (kW) output to 500 kW, have low emissions of nitrogen oxide, are about 20% to 30% efficient in producing electric power and can produce hot water at 120F to 175F, a range quite suitable for a number of uses, including swimming pools and service water.

This is an excerpt from Jerry Yudelson’s book, Green Building A to Z: Understanding the Language of Green Build.

To read the entire chapter, click here to download the PDF version.

Posted by Sky on 05/04/2009 at 03:00 AM

This entry has been viewed 222 times.

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