McDonalds Global Best of Green 2009 Report Sets a High Standard
Everyone’s looking for good, low-cost sustainability measures. Here’s McDonalds with the best report I’ve seen yet, short vignettes from the field, showing how you can implement corporate sustainability from the grassroots very effectively.
The report lists sustainability projects and best practices in 10 categories: energy, packaging, anti-littering, recycling, logistics communications, greening the restaurants, greening the workplace, sustainable food and supplier leadership. Slow food activists may not like Mickey D’s, but they’re here to stay, and it’s good they’re trying to do the right thing.
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