Green Build Bulletin | January, 2011

The Top Ten Trends in Green Building

Happy New Year and Good News for 2011! Jerry Yudelson sees that the green building industry will rebound strongly in 2011 in spite of the continuing economic difficulties. He goes further to define ten major green building trends that support this prediction. Don’t miss this important green building industry overview of the trends that will define green building markets in 2011.

Read Green Building’s 2011 Top Ten Trends.

Hot Keynote Topics for 2011

2010 was a year where Jerry was fortunate to serve as the keynote speaker in many green building venues in the U.S. and Canada, as well as at conferences in Australia, Singapore, Abu Dhabi/UAE, Qatar, Hungary and Ireland. In total, he brought the message of green building and sustainable development to more than 25 events.

Jerry always crafts his talks to fit the local environment; but in 2011, he plans to focus his presentations on these new and some on-going topics:

Realizing Sustainable Urban Design
Making the Business Case for Green Building
Strategies for Preventing the Next Urban Water Crisis
Crafting Successful Corporate and Retail Sustainability Initiatives
European Green Building Trends
Integrating Renewable Energy with Green Development
Major Trends in Green Building and Green Development
Understanding the Business Case for Net Zero Energy and Carbon-Neutral Buildings.

These talks are all based on Jerry’s extensive and often ground-breaking research for clients and books.

If you’re planning your 2011 events and want a dynamic, funny, challenging and memorable speaker, please drop an email to keynote@greenbuildconsult.com.

Last Year’s Book, Next Year’s Needs You

This year saw the publication of Jerry’s best book yet, Dry Run: Preventing the Next Urban Water Crisis, a primer for public agencies, elected officials, architects, engineers and building owners on successful water conserving policies and water-smart designs. If you’d like to review this book for a newsletter, blog or other publication, let us know and we’ll put you in touch with the publisher to receive a copy.

You Can Help with Our Next Book!
Jerry and co-author Professor Ulf Meyer are working on a new book, The World’s Greenest Buildings: Promise vs. Performance in Sustainable Design (Routledge: London, 2012). For the research on this book, we’re taking a ‘crowd sourcing’ approach. If you’d like to nominate or suggest a LEED Platinum, BREEAM Outstanding, Six-Star Green Star or other highly rated building for possible inclusion in this work, go to our research questionnaire and give us some information on the project. The key is that the project owners need to agree to release actual building performance data.

Free Articles, Valuable Insights

Jerry’s most recent article was written for the just-completed COP-16 summit on global climate change in Cancun, Mexico, "Conserving Urban Water Resources Cuts Greenhouse Gas Emissions.” You can find it under the Free Resources on our website.

Please look for other recent articles that Jerry has written for national magazines including:

“Water and Sustainability” and

“If It Doesn’t Perform, It Can’t Be Green.”

The Green Building Consulting Edge

LEED and Sustainability Consulting
We continue to provide LEED consulting and corporate/campus sustainability consulting for clients around the U.S. As examples, we’re working on a LEED Gold-seeking corporate headquarters building in Tucson and finished (with two other firms) a major campus sustainability master plan for The Ohio State University, the country’s largest campus. We can work with corporate task forces and university committees to craft sustainability plans and initiatives and with building owners/developers/contractors on LEED projects. We also provide “eco-charrettes” to help focus projects at the outset of design services.

Green Marketing Consulting
With the ongoing recession, excellence in marketing planning, strategy and execution is again critical for professional firms, contractors, green products manufacturers, software developers and similar companies. We literally "wrote the book” on green marketing and continue to advise clients on successful tactics and new forms of business development. This past year, we worked with three startup software clients to prepare market entry strategies.

For more information, please send a note with your requirements to marketing@greenbuildconsult.com or give Jerry a call at +1-520-207-9759.